The Brand Activation Manager acts as the commercial and strategic brand owner for an assigned product category across European markets. This dynamic role perfectly blends traditional FMCG brand management with advanced performance marketing and digital activation. You will run full-funnel campaigns across paid, owned, and earned channels to drive conversion and manage a consistent content pipeline. What will your tasks involve? Own and develop the br
The Brand Activation Manager acts as the commercial and strategic brand owner for an assigned product category across European markets. This dynamic role perfectly blends traditional FMCG brand management with advanced performance marketing and digital activation. You will run full-funnel campaigns across paid, owned, and earned channels to drive conversion and manage a consistent content pipeline. What will your tasks involve? Own and develop the br